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why do some companies bundle adware with their programs

What is Spyware? Any product that employs a user's Internet connection in the background without their knowledge, and gathers/transmits info on the user or their behavior. Many spyware products will collect
referrer info (information from your web browser which reveals what URL you linked from), your IP address (a number that is used by computers on the network to identify your computer), system information (such as time of visit, type of browser used, the operating system and platform, and CPU speed. ) Spyware products sometimes wrap other commercial products, and are introduced to machines when those commercial products are installed. Spyware is software that uses legitimate (e. g. as part of another program) and illegitimate methods (e. g. using an Internet Explorer vulnerability) to install on your computer. Generally spyware tracks your web usage so that companies can "target" pop-up adverts at you. They also change your Homepage and attempt to re-direct your searches to their search engines. What is Adware? Software that brings targeted ads to your computer, after you provide initial consent for this task. Some Adware may hijack the ads of other companies, replacing them with its own. Adware typically will track your browsing habits and report this info to a central ad server. How does spyware and adware get into my system? Spyware is usually an executable software program that you have inadvertently downloaded to your computer and is usually bundled within a freeware or shareware software package. Because we have become immune to seeing the "next" button during an install of this type of software, we fail to read the install wizard screens.

These screens will usually explain in technical jargon what you're actually installing on your system in addition to the software you are aware of installing. How do I prevent spyware and adware from entering my system? Always read all the install screens when installing software, especially freeware and shareware. This also means reading the end-user license agreement carefully, as some will actually tell you that if you install the app in question, you've also decided to install some spyware with the software. As a PC user, you should have the control to decide whether a program or service should be accessing the internet. To achieve this task, you will need to install a firewall on your system. With a good firewall installed on your system, you will have the ability to deny or allow access to the internet for specific programs such as spyware. Beware of peer-to-peer file-sharing services. Many of the most popular applications include spyware in their installation procedure. How do I remove spyware from my system? Total Defense Anti-VirusPdetects and removes a wide variety of spyware to protect your PC from unauthorized access, information theft and diminished system performance. Spyware, adware and other non-virus threats are rapidly spreading, and represent a major security and privacy risk. Total Defense Anti-Virus reduces this risk and provides an added layer of protection for safe Internet connectivity. It s happened to everyone: you go to download some kind of new software, and before you do, a long list of terms and conditions in tiny font pops up.

You don t read a word and hit agree. What you might not realize is that along with the program you think you re getting, you re downloadingб a bit ofб unwanted adware, too. So what does that unwelcome guest do? Researchers from New York University and Google teamed up to figure out just how adware operates on a userБs computer. They will present a paper about their work next week at the USENIX Security Symposium in Austin, Texas. The term (the combination of БadvertisementБ and БmalwareБ) usually refers to advertisements that are either aggressively displayed on a screen or surreptitiously downloaded to a userБs computer. Once they re on a computer, the adware can do things like collect a userБs information to then push more targeted ads, or bombard her with pop-ups for legitimate products. Some people don t mind it, but others feel that the software violates the sanctity of theirб private data onб their own computers. But adware a little different from other types of computer viruses like spyware because adware collects a userБs data only after the user has given his or her consent. If you ve ever downloaded a screen saver or other similar feature for your laptop, you ve seen a terms and conditions page pop up where you consent to the installation, Damon McCoy, a professor of computer science and engineering at NYU Tandon School of Engineering and one of the study authors explained in. Buried in the text that nobody reads is information about the bundle of unwanted software programs in the package you re about to download.

That consent is what allows the businesses making the adware to operate legally, he added. Adware shockingly common, which makes it extremely lucrativeБthe researchers cite reports that estimate that adware companies raked in $460 million in 2014 alone, nearly triple the income of companies that generate malware. And though for years Google has been tracking some of the sites where adware commonly lurks, they donБt know much about the companies propagating the ads. To better understand the business model for adware companies, the researchers looked at a particular kind of adware that is bundled with real software, so users download what they wanted plus the extra adware surprise. The researchers targeted four specific adware providers by repeatedly downloading their adware then taking apart the code that came with it. The researchers found that when the software was being installed, it would take a quick read of whatБs on the computer. That would not only help it zero in on ads personalized for the user, but also to dodge any security measures that might be in place. From the perspective of the adware companies, doing this БfingerprintingБ makes a lot of sense, since they get paid every time their software is downloaded. And theyБre adapting their software very quickly to new security measures, evolving to skirt GoogleБs Safe Browsing detection, for example. By exposing this Бthin veil of consentБ upon which these businesses rely in order to operate legally, the researchers hope that users can better prevent downloading unwanted adware.

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